Design studio

Creating memorable experiences at the intersection of user desirability, business and technology

Customers demand experiences that are seamless, consistent and positive. They want their content to be personalized and delivered across devices—anytime, anywhere. User experience (UX) enables superior digital engagement and brings businesses, customers and technology together to form mutually beneficial relationships.

UX ensures customers are at the forefront of every interaction and plays a part in everything, from product selection, purchase, and set up, to installation, maintenance and support.

Combining vast experience and expertise, our Bosch UX practitioners help businesses locate the sweet spot to better customer experiences and increase loyalty, reputation and credibility, customer retention and sales.

Our DESIGN STUDIO caters to a truly multinational and global client pool and our focus on human-centric design is underlined by our design thinking methodologies and unifies the purpose of interaction between customers, technology and businesses

We ensure our customers, partners and stakeholders benefit by taking a holistic view of human-machine interaction to deliver optimal, effective and personalized results.

Why is UX design an integral component of product engineering?

Watch Jacob Peter, Vice President and Head - IT and Business solutions talks about why UX design is an integral component of Product Engineering?

Competency & Offerings

Delivering Real Human-Centric Value

Off-road vehicle HMI

Cutting edge Interaction Design to create a highly practical and user friendly vehicle display unit.

Wearable for Child Safety

A watch designed for a child's use that captivates the imagination and focuses on safety by helping parents keep a track of their whereabouts.

Mobility for Elderly

User-centric concepts in terms of vehicle configurations and form factor were developed, tested, and validated pertaining to the specific needs of the user group.

IoT in Retail

Context and trend based user research to identify purchasing patterns to provide futuristic service offerings to customers.

eScooter Drivability Experience

Creating delightful experiences with eScooter by providing driving details on the cluster and in an app.

Automotive & Mobility

Detailed user research for vehicle diagnostic measurements; Automotive Operating System design for HAD; Customer journey for Indian auto OEMs; Design of eScooter HMI; Concepts and prototypes for elderly mobility.

Consumer & Industrial

UX for high-end 3D printers; Industrial design, software applications and HMI for digital displays; Room controller HMI; Prototyping and testing of industrial applications.

IoT & Connected Solutions

Wearables for worker and child safety, and livestock management in Brazil; Smart city and campus UX.

Healthcare

Interaction design for eye testing software; Digital pathology imaging device; Empathetic research and prototypes for robotics assistance devices for the elderly.